Who we are

Our website address is: https://purplehuedviews.com.

What personal data we collect and why we collect it

We collect your name, email address and website in order to manage your subscription to our website and to enable you to make comments on our pages.


When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymised string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.


If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Contact forms

When you subscribe to our website, you will be asked to fill in a contact form. This form collects your email address and allows you to choose the purposes for which you are contacted by us. This data is held indefinitely; however you have the right to unsubscribe at any time, at which point the data will be erased.


If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you have an account and you log in to this site, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

Who we share your data with

We use MailChimp as our marketing platform. When you subscribe with us your data is passed to MailChimp in order to manage your subscription to our website.

How long we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognise and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Where we send your data

Visitor comments may be checked through an automated spam detection service.

Contact information

Please email any privacy-specific queries to views@purplehuedviews.com.

How we protect your data

Our website is encrypted – when you are on a secure page a lock icon appears in your web browser, thus protecting any sensitive information. Non-sensitive information such as email addresses are transmitted normally over the internet and used by us for the purposes outlined above. While we aim to protect your information we cannot be 100% certain of this at all times and, therefore, by sharing your information with us you do so at your own risk. Once we receive your information we do our best to ensure its security on our system.

What third parties we receive data from

When you interact with us on social media sites, such as Instagram or Twitter we may receive information about you. The type of information we receive will depend on your privacy settings on those sites.